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What is Keyword Mapping?
What is keyword mapping?Keyword mapping is the process of matching specific keywords to particular pages on a website. This also acts as a central point...
What is Hreflang and How do I use it for SEO?
What is hreflang?Hreflang tags are used to specify the language and regional targeting of a website or web page. They are placed in the HTML...
Understanding The Benefits of International SEO Services
Taking your website to new countries opens up a whole host of opportunities and possibilities. Adopting the right approach is the key to success, and...
What To Know About GA4
A controversial decision to many, Google has decided that it will sunset Universal Analytics in July 2023 in favour of the new version - GA4....
Bing Ads v Google Ads: The Knowledge Hub Guide
Bing Ads can often be overlooked in the landscape of PPC advertising. It is, however, a worthwhile consideration. When we evaluate the question of Bing...
What You Need To Know About SEO For Shopify
At its core, SEO for Shopify is about making your store more visible and attractive to potential customers. By improving your SEO, you can increase...
How Can SEO And PPC Work Together?
[tableofcontent]Using SEO and PPCAs a business owner, you're probably always looking for ways to get more leads and sales. SEO and PPC are two popular...
Topic: Web Development
Why Work With A Professional Web Design Agency?
What does a professional web design agency do?A professional web design agency is a company that specialises in creating and designing websites. Web design agencies...
The Lead Genera Technical SEO Checklist
What is the purpose of the technical SEO checklist?Conducting a technical SEO audit can often be a daunting prospect for those unfamiliar. A proper audit...
How To Improve Domain Authority
What is domain authority?Domain authority is a metric used to gauge the strength of a website's domain. In particular it aims to assess the relevance...
How To Use Schema Markup For Local SEO
There are a plethora of ranking factors in the SEO industry. Each presents different opportunities to surge up the search rankings.For local businesses, this comes...