CPCA Labour Market Information | Website Development by Lead Genera

CPCA Labour Market Information Pages

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The Plan


The Client:The Cambridgeshire and Peterborough Combined Authority is a combined authority covering the ceremonial county of Cambridgeshire in the East of England. The authority was established on 3 March 2017. The authority is led by the directly elected Mayor of Cambridgeshire and Peterborough, with Conservative James Palmer winning the first elections in May 2017.

The Objective:

Understanding the local job market and the skills that are needed to gain employment in Cambridgeshire and Peterborough is key to helping people upskill, train and enter work.The CPCA’s Labour Market Information pages are designed to help you to understand local employment opportunities and the local demand for specific skills.LMI resources can help you if you are looking for to start or change your career and if you are looking to understand the local labour market at a strategic level.

The Brief:

A micro-site is required to highlight the following information:

  • Which jobs are likely to be easiest or hardest to find in your area
  • What skills employers are looking for and which are in short supply
  • What qualifications will be most helpful if you want a certain career
  • What the jobs of the future might look like and which jobs might disappear

Additional Info


The Result:

The branding was already in place and the client had a clear vision of what they wanted. Content was also pre-written, so the project was very straight forward. We got to work designing the pages, signed them off with the client, and then built the site out all in a matte of 2-3 weeks.Additional Works:

  • SEO / Search Engine Optimisation
  • Front End Web Development
  • WordPress CMS Implementation

We’d love to hear from you and discuss your project.If you’d like to know more about any of our services; web development, lead generation, branding and design, CRM platforms and customer retention, marketing consultancy, SEO or Social Media Marketing, do not hesitate to get in touch.