Weekly marketing wisdom you can read in 5 minutes, for free. Add remarkable ideas and insights to your inbox, once a week, by subscribing to our newsletter.
What Are PPC Bidding Strategies?
When it comes to PPC bidding strategies, there are a few things to keep in mind. One of the most important things is to know what you’re trying to
Why Bid on Branded Terms?
What are branded search terms? Branded terms are words or phrases that include a brand name. For example, if you searched for “Nike shoes,”
Why using PPC for eCommerce is Crucial
Why use PPC for eCommerce? PPC is a great way to drive traffic to your eCommerce store. By targeting relevant keywords, you can attract potential customers
Bing Ads v Google Ads: The Knowledge Hub Guide
Bing Ads can often be overlooked in the landscape of PPC advertising. It is, however, a worthwhile consideration. When we evaluate the question of Bing Ads v Google
Top 10 Reasons You Should be Using PPC for Lead Generation
Most people don’t think of PPC as a direct lead generation tool. Read on for the top 10 reasons you should be using PPC for lead