Qualis Eco Heat

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The Plan

The Client:

Qualis Eco has a proven track record in providing quality heating services to customers throughout Scotland.

The Brief:

The brief was to generate leads. As we took on the project, we realised the landing pages weren’t up to scratch so opted to create new CRO (conversion rate optimised) within the agreement of their paid ads retainer. To do this, and in order to not sweep the rug from under the clients feet, we opted to use a separate standalone domain for Qualis Eco due to the fact that all of their domains were currently in use and tied up. Once the site was done, we could get straight onto warming up their algorithms on the paid ads lead generation side.